banner_animal-welfare

ANIMAL WELFARE

We believe in treating animals with respect and compassion

We are committed to never using materials that require the suffering or killing of animals, educating our community on the realities of the treatment of animals in fashion supply chains, and supporting the practice of forging farm-level relationships and allowing domesticated animals to live their full natural lifespans in comfort.

What We Know

Thanks to the commendable efforts of global campaigning organizations, the true horror of the treatment of animals in fashion supply chains has been brought to light for some time now. That includes ripping away the fur from live angora rabbits, live-plucking geese for down, inflating live snakes by pumping them with water in order to produce greater quantities of snakeskin leather, and the routine slaughter of animals once they’ve reached the end of their “useful” life.

STAT. 1

Between 420 billion to 1 trillion silkworms are killed annually to produce silk.

STAT. 2

Over 70% of all merino wool for the global clothing industry is produced in Australia and it is the only place in the world where mulesing still occurs.

STAT. 3

Most down is collected after slaughter, however there are still instances of live plucking.

animal-welfare

What We Are Doing About It

We believe in treating animals with respect and compassion, and are committed to never using materials that require their suffering or killing. We do not use animal skins, silk, fur, or horn buttons in our collection. You can read more about the other animal-derived materials we have chosen not to use here, including virgin cashmere and down.

We do not view our wool as a commodity, but as a gift to be treated with care and absolute minimal waste throughout its lifecycle.

What We Can Do Better

Our goal is to source all of our wool from zero-slaughter wool-only operations. We have found that our initial approach, asking existing farm operations to change to this zero-slaughter system, is often inconsistent with maintaining the economic viability of the farm given meaningful financial consequences, particularly at a time of high meat prices and depressed wool prices. As a result, we are currently in the process of researching potential strategies which can scale and achieve our zero-slaughter goal.